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"Together for Tourism"

The Cayman Islands Tourism Association is a non-profit association which represents its membership of just over 250 tourism related private businesses in the Cayman Islands. The various sectors within the Tourism Association include : Hotels, Condo/Villas, Watersports, Restaurants, Transportation, Attractions, Cruise and Allied (all other businesses associated with our tourism product).

It was formed in March 2001 through an amalgamation of the Cayman Tourism Alliance and the Cayman Islands Hotel and Condominium Association. The association is wholly funded by membership subscriptions and fundraising. CITA actively promotes the continuing improvement and development of Cayman's tourism Industry through the exchange of information, government relations, training and education, marketing, and events.

 

To be the united voice of the Cayman Islands tourism industry—driving collaboration, empowering our members, and engaging with government partners to protect and support a diverse, sustainable, and thriving tourism sector.

Balance
We promote thoughtful, well-balanced growth across the tourism industry—aligning short-, medium-, and long-term national goals with careful consideration for our social, environmental, and economic well-being.

Support
We are committed to supporting our members through meaningful services and resources, strategic initiatives, and strong partnerships with government and the community to drive growth and long-term success.

Unification
We serve as a collective voice for private tourism businesses, fostering collaboration, sharing insights, and addressing industry challenges together for the benefit of Cayman’s tourism product.

Responsibility
We lead with integrity—championing responsible, ethical, and sustainable practices that protect and enhance the future of our industry.

Excellence
We strive for excellence by encouraging world-class service and performance standards that consistently exceed guest expectations.

Our mission is to unite, protect, and grow the tourism industry by promoting collaboration and equipping our tourism businesses with the tools and resources they need to succeed. We are dedicated to empowering our tourism community through education, accessible information, and strong advocacy on behalf of our shared interests. Through active engagement with our members and government partners, we aim to foster a united approach that ensures the Cayman Islands remains a leading premier tourism destination.

The Association would not be possible without the commitment from our volunteer Board of Directors. The Board of Directors attend monthly meetings and are tasked to sit on various other committees throughout the year in order to ensure their sector and tourism as a whole is represented.